Andrew Adam Newman

Freelancer, fequent contributor to The New York Times. andrewadamnewman[AT]gmail[DOT]com

More than 500 articles in The New York Times in numerous sections. Other outlets include New York magazine, Salon, Adweek and Studio 360.

Portfolio

Advertising and Media

Open-uri20141230-6733-11yf21z
Beauty Brand Creates Campaign to Combat Mental Illness
More Americans commit suicide than die of breast cancer, but corporate support for mental illness is decidedly scant.
Open-uri20141230-6733-hw3qxz
For Banana Boat, Epic Battles Between Men and Sun
Banana Boat is introducing what it says is a first in the sun-care aisle, a men's line, and the commercials are no day at the beach.
Open-uri20141230-6723-cgjm4c
Promoting Its Own Products, a Magazine Labels an Ad as News
Shape magazine draws a rebuke for an unusual case in which it served as both publisher and advertiser.

Social Media

Open-uri20141231-5-1qpw8hv
A Thumbs-Up Brings Favorite Artists to Life For Pandora Listeners
How Pandora listeners suddenly got a one-on-one concert.
Open-uri20141230-6733-1iucyig
Fruit of the Loom Sees Workers in Their Underwear
For LinkedIn members who change jobs, a change of underwear.
Open-uri20141231-9-18gaky7
When Bloggers Don't Follow the Script, to ConAgra's Chagrin
A stunt to pass off frozen meals as restaurant cuisine backfires for a Con Agra brand.

men's style

Open-uri20141230-6723-17phueu
For Men, a Gluteus More Maximus
Why men increasingly are getting butt-enhancement surgery and wearing shapewear.
Open-uri20141230-6723-zm4yjn
Personal Grooming Products to Keep Men Fresh
A surge of products to help men prevent "batwings."
Open-uri20141230-6723-jbowu6
Men's Make-Up Becomes a Bull Market
Concealer and other non-detectable make-up gains traction with men.

Health

Open-uri20141230-6733-18lxc9y
Weight Watchers Serving Up Understanding to Those Who Eat Their Feelings
A celebrity-free departure for relating to the overweight.
Open-uri20141230-6733-hqlu2s
Aiming to Reduce a Stigma, Depend's New Pitch Is 'Drop Your Pants'
Imagining a parade of of the pantless in incontinence products.
Open-uri20141230-6733-1v3nglb
Hard-to-Watch Commercials to Make Quitting Smoking Easier
More effective than telling smokers that their habit shortens life expectancy: the risk of disfigurement.

pets

09adco01-600
Seder Fare for Pets That Keep Kosher
Why kosher pet food is not meshugas.
20070301rats
Meet the Rat Lady
A rat lover explains.
Open-uri20141231-5-ynbqyd
Room at the Inn for Fido, as Long as He's a Lap Dog
Many hotels that claim to be dog-friendly actually shun all but small breeds.

Dating

Open-uri20141230-6733-1rd9rok
Laying the Lox on Thick, a Dating Site Focuses on Jewish Humor
Hoping to strike a chord, JDate also strikes a nerve.
25wing_2.600
Wingmen in the Wings
A group that aims to help men untie their tongues.
Open-uri20141230-6723-15uayvl
A Guide to Embracing Life as a Single (Without the Resignation)
A singles site that skirts dating.

Books and Publishing

Open-uri20141230-6723-105oksk
You Say Tom Robbins, I Say Tom Clancy
With audiobooks, couples have to compromise on something else besides pizza toppings: authors.
Open-uri20141231-5-1u9skou
How Should a Book Sound? And What About Footnotes?
The strange case of how David Foster Wallace's voice sounds in his footnotes for his audiobook.
Open-uri20141230-6733-968yqh
Wordsmiths: They Also Serve Who Only Vote on ‘Ain’t’
How a usage panel shapes how we use and pronounce words.

Public Radio

1013-054
Portrait of a Dog
Photographer Amanda Jones takes pictures of dogs - and her work is in high demand.

All Copyrights Belong To Their Respective Owners

Writing portfolio powered by clippings.me